Designing for Growth

Build a Future, Not Just a Campaign


Every mission-driven organization wants to grow. But growth—real, sustainable, community-driven growth—takes more than a great idea and a logo. It requires clarity, vision, and creative strategy that aligns with your purpose and people.

At Stoneroller Cooperative, ‘Designing for Growth’ is about:
  • Laying foundations for new initiatives and partnerships
  • Equipping teams for long-term success
  • Centering community needs in every stage of the work

Our Approach



Discovery & Alignment
We start by listening—to your leaders, your team, and the people you serve. Together, we clarify your goals for growth: Is it more engagement? New donors? A wider impact? Every project begins by naming what growth means for you.


Audience Mapping & Barriers Analysis
Who are you reaching? Who’s being left out? We help you map your community and identify the real and perceived barriers to growth, so you’re building for the people you want to include.



Strategy & Creative Pathways
We develop tailored, actionable plans—sometimes that means building a new communications platform, sometimes it’s campaign design, sometimes it’s hands-on training for staff. We match the solution to your context, not to a trend.



Measurable Outcomes
From the first conversation to final deliverables, we keep growth goals front and center: What will success look like? How will you know you’ve grown? We deliver tools to measure, reflect, and adapt as you go.


Project Highlights



Saint Elizabeth University
Digital infrastructure to support the student journey.
From rebuilding SEU’s website to revamping admissions and retention campaigns, we helped the university connect with students and deliver on its mission with measurable results.

See the Work



Visual Arts Center of New Jersey
Campaigns to increase engagement and enrollment.
We redesigned catalogs, flyers, and digital campaigns for VACNJ, making it easier for new students and families to find their way in, boosting enrollment and community involvement.

See the Work



St. Mark’s New Canaan
Multi-platform promotion for key events.
We developed print, web, and social assets to drive participation in Holy Week and Easter at St. Mark’s, making their communications reach further and resonate more deeply.

See the Work



Why This Process Works


We don’t chase fads or offer one-size-fits-all solutions. Our growth strategies are rooted in the realities of your mission, and every project is designed to adapt as your organization does.

Ready to design for real, sustainable growth?

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Stoneroller Cooperative
Based in Maplewood, NJ. 
Serving clients nationwide and beyond.

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Focus AreasDesigning for Growth
Building Brand Systems

Centering Community
Strategy in Action



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