Gallop NYC
Designing for dignity, strength, and the healing power of horses
GallopNYC provides therapeutic horsemanship programs to children and adults with disabilities—building strength, confidence, and connection through work with horses. Their mission is deeply embodied: grounded in movement, care, and trust.
Creating the Materials That Bring a Mission to Life
From development outreach to donor engagement, GallopNYC needed communications that carried both clarity and heart. We designed print and digital materials that could adapt across seasons—each piece grounded in the organization’s core values of inclusion, empowerment, and respect.
For each gala, we created:
- Custom visual identity and event branding
- Invitations and save-the-dates
- Event programs and signage
- Social media graphics to extend the reach
Building Campaigns That Feel Personal and Powerful
Everything worked together to lift up GallopNYC’s message: that therapeutic riding isn’t just powerful—it’s transformative.
“GallopNYC has been thoroughly impressed by the exceptional quality and remarkable efficiency of Stoneroller Cooperative's work. Moreover, collaborating with Libby has been an absolute delight and we're so excited to continue partnering with her on design work moving forward.”
— Phoenix L.S. Trent
Development Director, GallopNYC
Design That Holds Space for the Work
Throughout all of our materials, the riders remain front and center—never tokenized, never sidelined. Photography by Maddy Falkowitz, provided and licensed by the client, was thoughtfully integrated to ensure each story was told with dignity and care.
We approach this work the way GallopNYC approaches theirs: with patience, presence, and a commitment to getting it right.